Day 185: When a buyer says, “I need to run this by my boss,” don’t hear…

💡 Tip — Day 185

When a buyer says, “I need to run this by my boss,” don’t hear it as a brush-off or a yes. Hear it as a coaching moment. Your real job is to find out whether they can explain the pain, impact, and recommendation when you’re not in the room. 🎯 Try this today: Ask one buyer, “When you bring this up internally, what part do you think will get the most pushback?”