Day 187: A discount without a trade teaches the buyer your first price…

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💡 Tip — Day 187

A discount without a trade teaches the buyer your first price was fiction. When they ask for 10% off, don’t answer with price first — ask what can change on their side: faster signature, longer term, upfront payment, reduced scope, or a reference. 🎯 Try this today: Pick one active deal and write three give-gets you’d ask for before offering any concession.

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