💡 Tip — Day 188
Use the Champion Equation. A champion is not someone who likes your demo. A champion is someone with pain, influence, and a reason to spend political capital for change. 1. Pain: What problem do they personally feel? 2. Power: Whose opinion do they shape internally? 3. Personal win: How does solving this make their job, status, or team better? 4. Proof: What evidence can they use when you’re not in the room? No personal win, no real champion. 🎯 Try this today: Pick one “champion” in your pipeline and fill in the four parts. If one is blank, ask about it on your next call.
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